My scientific work is much more practically minded - to change something, to effect something. And the music I do is much more soft power, about changing minds.
This quote highlights the dual approaches to influence and change through different mediums. Scientific work often aims for tangible, measurable results, driving innovation and problem-solving. In contrast, music serves as a subtle but powerful tool for shaping ideas, culture, and perceptions. Both avenues, though distinct in methods, share the goal of creating meaningful impact—whether through direct action or emotional resonance. The acknowledgment of soft power in music underscores the importance of persuasion and the intangible ways in which we can inspire change in society.