Design anthropology: theory and practice Quotes - QuotesSweet | quotesweet.com

Book: Design Anthropology: Theory and Practice
Quotes of Book: Design Anthropology: Theory

Wendy Gunn _ Design Anthropology: Theory
Tim Brown, the CEO of the international design and innovation firm IDEO, clearly acknowledges this affinity when he writes that designers need to go out and observe people's experiences in the real world rather than rely on extensive quantitative data to develop their insights.
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