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Book: Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
Quotes of Book: Don't Make Me Think,
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  1. Steve Krug _ Don't Make Me Think,

    Pages with a clear visual hierarchy have three traits: The more important something is, the more prominent it is. The most important elements are either larger, bolder, in a distinctive color, set off by more white space, or nearer the top of the page-or some combination of the above.
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  2. Steve Krug _ Don't Make Me Think,

    One way to look at design-any kind of design-is that it's essentially about constraints
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  3. Steve Krug _ Don't Make Me Think,

    Nothing important should ever be more than two clicks away.
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  4. Steve Krug _ Don't Make Me Think,

    {Back is the most-used button in Web browsers.}
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  5. Steve Krug _ Don't Make Me Think,

    Too-subtle visual cues are actually a very common problem. Designers love subtle cues, because subtlety is one of the traits of sophisticated design. But Web users are generally in such a hurry that they routinely miss subtle cues.
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  6. Steve Krug _ Don't Make Me Think,

    CLARITY TRUMPS CONSISTENCY If you can make something significantly clearer by making it slightly inconsistent, choose in favor of clarity.
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  7. Steve Krug _ Don't Make Me Think,

    The reality is that in the business world almost everyone is just a very small cog in a huge collection of cogs.2 2 Sorry. Try not to take it personally. Do good work. Enjoy your home life. Be happy.
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  8. Steve Krug _ Don't Make Me Think,

    the main thing it usually ends up doing is revealing that the things they were arguing about weren't all that important. People often test to decide which color drapes are best, only to learn that they forgot to put windows in the room.
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  9. Steve Krug _ Don't Make Me Think,

    Se você quer ter uma boa vida, acerte na hora de casar.
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  10. Steve Krug _ Don't Make Me Think,

    When we're creating sites, we act as though people are going to pore over each page, reading all of our carefully crafted text, figuring out how we've organized things, and weighing their options before deciding which link to click. What
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  11. Steve Krug _ Don't Make Me Think,

    Making every page or screen self-evident is like having good lighting in a store: it just makes everything seem better."
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  12. Steve Krug _ Don't Make Me Think,

    There's almost always a plausible rationale-and a good, if misguided, intention-behind every usability flaw. Another
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