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Book: Philosophy In The Flesh
Quotes of Book: Philosophy In The Flesh
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  1. George Lakoff _ Philosophy In The Flesh

    At the highest level, there is the general Subject-Self metaphor, which conceptualizes a person as bifurcated. The exact nature of this bifurcation is specified more precisely one level down, where there are five specific instances of the metaphor. These five special cases of the basic Subject-Self metaphor are grounded in four types of everyday experience: {1} manipulating objects, {2} being located in space, {3} entering into social relations, and {4} empathic projection-conceptually projecting yourself onto someone else, as when a child imitates a parent. The fifth special case comes from the Folk Theory of Essences: Each person is seen as having an Essence that is part of the Subject. The person may have more than one Self, but only one of those Selves is compatible with that Essence. This is called the "real" or "true" Self.
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  2. George Lakoff _ Philosophy In The Flesh

    Consider a cognitive scientist concerned with the empirical study of the mind, especially the cognitive unconscious, and ultimately committed to understanding the mind in terms of the brain and its neural structure. To such a scientist of the mind, Anglo-American approaches to the philosophy of mind and language of the sort discussed above seem odd indeed. The brain uses neurons, not languagelike symbols. Neural computation works by real-time spreading activation, which is neither akin to prooflike deductions in a mathematicallogic, nor like disembodied algorithms in classical artificial intelligence, nor like derivations in a transformational grammar.
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  3. George Lakoff _ Philosophy In The Flesh

    There is nothing inherently metaphoric about such claims of basic experiential morality as "Health is good," "It is better to be cared for than uncared for," "Everyone ought to be protected from physical harm," and "It is good to be loved."However, as soon as we develop such claims into a full-fledged human morality, we find that virtually all of our abstract moral concepts-justice, rights, empathy, nurturance, strength, uprightness, and so forth-are defined by metaphors. That is why there is no ethical system that is not metaphorical. We understand our experience via these conceptual metaphors, we reason according to their metaphorical logic, and we make judgments on the basis of the metaphors. This is what we mean when we say that morality is metaphoric."
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  4. George Lakoff _ Philosophy In The Flesh

    The mind is inherently embodied.Thought is mostly unconscious.Abstract concepts are largely metaphorical.
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