He was hired at WOR in March 1925 and a few months later was asked to fill in for Bernarr MacFadden, who had a calisthentics program. Gambling's smooth baritone voice contrasted well with MacFadden's gravelly, authoritarian approach, and he got the job permanently when MacFadden left the station a few months later. The original show was 90 minutes long, beginning at 6:30 A.M. Colgate Toothpaste became a sponsor soon after Gambling took over, and in 1927 he interspersed some husband-wife chatter. He missed being the first such breakfast show only by the fact that he was not married to the actress who played his opposite. The skits were scripted, thus fictitious. In the late 1920s he was joined by Vincent Sorey's three-piece band. Later his permanent musicians were Sorey on violin, Michael Rosco {"Rudolph" on the air} on piano, Pietra "Froz" Frosini on accordion, and Louis Biamonte on saxophone and other instruments. The physical fitness craze ended in the mid-1930s; Gambling then concentrated on talk.
( John Dunning )
[ On the Air: The Encyclopedia ]
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