It was Father Charles Coughlin, of Detroit, who had first thought out the device...

It was Father Charles Coughlin, of Detroit, who had first thought out the device of freeing himself from any censorship of his political sermons on the Mount by "buying his own time on the air"- it being only in the twentieth century that mankind has been able to buy Time as it buys soap and gasoline. This invention was almost equal, in its effect on all American life and thought, to Henry Ford's early conception of selling cars cheap to millions of people, instead of selling a few as luxuries.

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