Many creatives want to be just the creator, or only "the idea guy." They like that because it's sexy and because that's what comes easy to us. But I suspect we like it also because we're afraid. We're afraid of taking full responsibility for everything that comes next. A lot of decisions are going to be made-many of which can sink or make a project-that it'd be nice to have someone else to put it on. If we hand it off to someone else, then we have someone to blame when the project fails.
( Ryan Holiday )
[ Perennial Seller: The Art of ]
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