This is what comes from the wrong kind of attentiveness. People get brain fade. This is because they've forgotten how to listen and look as children. They've forgotten how to collect data. In the psychic sense a forest fire on TV is on a lower plane than a ten-second spot for Automatic Dishwasher All. The commercial has deeper waves, deeper emanations. But we have reversed the relative significance of these things. This is why people's eyes, ears, brains and nervous systems have grown weary. It's a simple case of misuse.
( Don DeLillo )
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