We long ago ceased expecting that a President speak his own words. We no longer expect him actually to know the answers to questions put to him. We have, in effect, come to elect newscasters-and by a similar process: not for their probity or for their intelligence, but for their "believability."
"Hope" is a very different exhortation than, for example, save, work, cooperate, sacrifice, think. It means: "Hope for the best, in a process over which you have no control." For, if one had control, if one could endorse a candidate with actual, rational programs, such a candidate demonstrably possessed of character and ability sufficient to offer reasonable chance of carrying these programs out, we might require patience or understanding, but why would we need hope?
We have seen the triumph of advertising's bluntest and most ancient tool, the unquantifiable assertion: "New" in what way? "Improved" how? "Better" than what? "Change" what in particular? "Hope" for what?
These words, seemingly of broad but actually of no particular meaning, are comforting in a way similar to the self-crafted wedding ceremony.
Whether or not a spouse is "respecting the other's space," is a matter of debate; whether or not he is being unfaithful is a matter of discernible fact. The author of his own marriage vows is like the supporter of the subjective assertion. He is voting for codependence. He neither makes nor requires an actual commitment. He'd simply like to "hope.
"Hope" is a very different exhortation than, for example, save, work, cooperate, sacrifice, think. It means: "Hope for the best, in a process over which you have no control." For, if one had control, if one could endorse a candidate with actual, rational programs, such a candidate demonstrably possessed of character and ability sufficient to offer reasonable chance of carrying these programs out, we might require patience or understanding, but why would we need hope?
We have seen the triumph of advertising's bluntest and most ancient tool, the unquantifiable assertion: "New" in what way? "Improved" how? "Better" than what? "Change" what in particular? "Hope" for what?
These words, seemingly of broad but actually of no particular meaning, are comforting in a way similar to the self-crafted wedding ceremony.
Whether or not a spouse is "respecting the other's space," is a matter of debate; whether or not he is being unfaithful is a matter of discernible fact. The author of his own marriage vows is like the supporter of the subjective assertion. He is voting for codependence. He neither makes nor requires an actual commitment. He'd simply like to "hope.
( David Mamet )
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