"A.Q.," which Keyes remembered standing for Asshole Quotient, was a measure of rudeness and unpleasantness in a community. Skip Wiley believed that the overall quality of life decreased as the Asshole Quotient increased. He estimated that Miami had the highest A.Q. in North America, with 134 assholes per square mile, making it the worst in this regard.

Following Miami, Aspen, Colorado, ranked second with 101 assholes per square mile, and Malibu Beach, California, was third at 97. These figures highlighted how Wiley's theory linked the level of unpleasant behavior to the environment, affecting residents and visitors alike."