I look at safety as, you know, there's active and passive. Passive is how do you survive a crash. Active is accident avoidance. And so that's real-time information to you, as a driver, and to your car, to the wheels of a car that will get you out of a bad situation.

I look at safety as, you know, there's active and passive. Passive is how do you survive a crash. Active is accident avoidance. And so that's real-time information to you, as a driver, and to your car, to the wheels of a car that will get you out of a bad situation.

📖 William Clay Ford, Jr.

🌍 American  |  👨‍💼 Businessman

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This quote emphasizes the importance of both passive and active safety measures in driving, highlighting the transition from merely surviving accidents to proactively preventing them. It underscores the role of real-time information systems that assist drivers and vehicles in avoiding dangerous situations altogether. Embracing technology for accident avoidance not only saves lives but also fosters confidence and peace of mind on the road. Overall, it advocates for a proactive approach to safety, integrating human awareness with intelligent vehicle automation for a safer driving experience.

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January 09, 2026

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