The character in Sinclair Lewis's "Babbitt" represents a man whose identity and beliefs are heavily influenced by various societal organizations and authority figures. He aligns himself with groups like the Elks, local businesses, and religious institutions, which dictate his values and opinions. These affiliations shape his worldview and restrict his ability to think independently.

Moreover, national advertisers play a significant role in molding his perception of individuality, suggesting that consumerism and external pressures shape not only his lifestyle but also his self-image. This highlights the theme of conformity in the novel, as Babbitt allows these forces to define who he is, rather than pursuing genuine self-discovery.