Seventeen years after launching a country-foods campaign, Nirlungayuk shared his findings about its effectiveness. During an interview, he revealed that the initiative had not succeeded as intended. He attributed this outcome to a key oversight in the campaign's approach, highlighting that children's eating habits are primarily influenced by what their parents prepare for them.

Nirlungayuk emphasized the importance of involving parents in discussions about children's nutrition, indicating that his failure to engage with caregivers was a significant flaw in the campaign. This insight underscores the necessity of targeting family dynamics when addressing dietary habits among children.