There is a temptation in politics to look for simplistic slogans and to play the game in a way that looks like you're a savvy politician.
This quote highlights the tendency of politicians to prefer catchy, simple slogans that easily resonate with the public, often at the expense of complexity and nuance. While such tactics can be effective in gaining support quickly, they risk oversimplifying issues and undermining genuine policy discourse. True political savvy requires balancing these appealing narratives with honesty and depth, fostering trust rather than just superficial appeal. Voters should remain discerning, recognizing when messages are overly simplistic and seeking leaders who address the multifaceted nature of societal problems.