According to Moeller, the primary component in AFB's dog-food palatants is liver, along with other organ meats. In wildlife, predators instinctively consume the liver and the stomach first when feeding on their prey. This behavior highlights the importance of these organs in the diet of animals.

In her book "Gulp: Adventures on the Alimentary Canal," author Mary Roach emphasizes that organ meats are exceptionally nutritious. They provide vital nutrients and are considered among the most beneficial foods available, not just for dogs but across various species. This nutritional value reinforces the choice of ingredients used in pet food to support optimal health.