When I first started, there really was no beauty guru community. I didn't have the right production resources. I had to learn how to edit. I didn't even have beauty products. I had to go out and buy them myself because beauty brands didn't even know what a beauty guru was.

When I first started, there really was no beauty guru community. I didn't have the right production resources. I had to learn how to edit. I didn't even have beauty products. I had to go out and buy them myself because beauty brands didn't even know what a beauty guru was.

📖 Michelle Phan

🌍 American  |  👨‍💼 Businesswoman

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This quote highlights the grassroots origins of many successful influencers, emphasizing the dedication and resourcefulness required to build a platform from scratch. It underscores the importance of perseverance, self-education, and initiative in carving out a niche, even when external support and industry recognition are absent. Such stories inspire aspiring creators to persist through challenges and innovate with limited resources. It also reflects how much the beauty community has evolved, transitioning from a DIY ethos to a widespread industry, thanks to early pioneers who believed in their vision despite hardships.

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January 11, 2026

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