You cannot underestimate the impact the Internet has had on British fashion.

You cannot underestimate the impact the Internet has had on British fashion.

📖 Natalie Massenet

🌍 American  |  👨‍💼 Businesswoman

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The Internet has revolutionized how fashion is produced, marketed, and consumed in Britain. It has democratized access to trends, allowing emerging designers and brands to reach audiences worldwide without relying solely on traditional brick-and-mortar stores. Social media platforms serve as powerful tools for influence, enabling real-time sharing of styles and ideas, which accelerates the pace of fashion cycles. Moreover, online communities foster inclusivity and diversity, broadening the scope of British fashion to encompass a wider array of voices and visions. Overall, the Internet's influence has made British fashion more accessible, innovative, and globally connected than ever before.

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December 29, 2025

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