Psycho-Cybernetics, Updated and Expanded is a self-help book by Maxwell Maltz that explores the concept of self-image and its influence on personal success. Maltz, a plastic surgeon, discovered that many of his patients' problems stemmed not from their physical appearance but from negative self-perceptions. He emphasizes that one's belief about oneself significantly impacts emotions, behavior, and overall quality of life.
The book introduces the idea of the mind as a goal-seeking mechanism. By visualizing positive outcomes and setting clear, achievable goals, individuals can improve their self-image and, consequently, their achievements in various aspects of life. Maltz provides practical techniques and exercises to help readers reprogram their thoughts and transform their self-concept.