"The Clock of the Long Now: Time and Responsibility," written by Stewart Brand, explores the concept of long-term thinking and its implications for humanity. Brand emphasizes the need to extend our focus beyond immediate concerns to consider the effects of our actions over centuries and millennia. This perspective encourages a sense of responsibility not just for ourselves, but for future generations, advocating for sustainability and stewardship of the planet. The book introduces the idea of the “Long Now” as a counterpoint to our fast-paced, short-term mindset. Brand discusses projects that aim to strengthen this long-term outlook, including the construction of a clock designed to last for 10,000 years, symbolizing enduring values and perseverance. This initiative represents a commitment to thinking about what kind of world we want to leave behind. Ultimately, Brand challenges readers to re-evaluate their perceptions of time and responsibility. He argues that by embracing a long-term vision, we can foster innovations and decisions that benefit not only the present but also the future, urging society to cultivate a culture that prioritizes the well-being of the planet and its inhabitants over immediate gratification.