The quote by Augustus "Gus" McCrae from Larry McMurtry's "Lonesome Dove" reflects a perspective on desire and the lengths one might go for it. In saying that a man who wouldn't cheat for a sexual encounter doesn't want it badly enough, Gus underscores a certain pragmatism in human relationships and aspirations. It suggests that true desire may necessitate risk or moral compromise, which creates a stark view of passion and motivation.

This viewpoint invites deeper contemplation about the nature of desire and the choices individuals make in pursuit of what they want. It raises questions about integrity and the values people hold when faced with temptation. Gus's words speak to the idea that desire often tests moral boundaries, prompting one to reflect on their own principles in the face of craving and need.