Hicks, sponsored by Ivanka and ever loyal to her, was in fact thought of as Trump's real daughter, while Ivanka was thought of as his real wife. More functionally, but as elementally, Hicks was the president's chief media handler. She worked by the president's side, wholly separate from the White House's forty-person-strong communications office. The president's personal message and image were entrusted to her-or, more accurately, she was the president's agent in retailing that message and image, which he trusted to no one but himself.
Hope Hicks was fiercely loyal to Trump and closely associated with his image, often considered as his surrogate daughter. In contrast, Ivanka Trump was perceived more in the role of a spouse than a daughter. Hicks played a vital role as the president's primary media handler, managing his public persona and communications separately from the larger White House communications team.
In her capacity, Hicks was entrusted with maintaining and conveying Trump's message and image, acting as his personal agent. This responsibility highlighted the intense trust and reliance he placed on her, viewing her involvement as essential to presenting himself to the public, a task he typically reserved for himself.