It is easier to do business and work with people who are most like ourselves.
In "The Art of Connection," Susan C. Young emphasizes that forming connections with those who share similar traits and values can significantly strengthen business relationships. This ease of working together stems from shared understanding and common ground, which fosters a positive atmosphere for collaboration.
Young suggests that by recognizing our natural inclination to relate better to people like ourselves, we can leverage this dynamic to create deeper rapport and kinship. Building strong connections not only enhances productivity but also leads to a more fulfilling working environment, ultimately resulting in greater positive impact in our professional lives.