it turns out that the more unbelievable headlines and articles readers are exposed to, the more it warps their compass-making the real seem fake and the fake seem real. The more extreme a headline, the longer participants spend processing it, and the more likely they are to believe it. The more times an unbelievable claim is seen, the more likely they are to believe it.4
The book "Trust Me, I'm Lying: Confessions of a Media Manipulator" by Ryan Holiday explores the manipulation of media and how it impacts public perception. It highlights that readers who encounter increasingly sensational headlines begin to lose their ability to discern reality from fabrication. The constant exposure to extreme stories leads to a skewed sense of truth, making genuine news seem less credible while falsehoods gain acceptance.