PART OF THE DOWNSIDE of abundant choice is that each new option adds to the list of trade-offs, and trade-offs have psychological consequences. The necessity of making trade-offs alters how we feel about the decisions we face; more important, it affects the level of satisfaction we experience from the decisions we ultimately make.
In "The Paradox of Choice," Barry Schwartz discusses how having numerous options can create complications in decision-making. As new choices are introduced, each one presents additional trade-offs, which can be psychologically taxing. This abundance can lead to increased anxiety as individuals weigh the pros and cons of each option. Consequently, the more choices available, the more difficult it can become to make a decision.
The impact of these trade-offs extends beyond...
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