In her book "The Art of Connection: 8 Ways to Enrich Rapport & Kinship for Positive Impact," Susan C. Young emphasizes the importance of building trust as a foundation for positive relationships. She suggests that by consciously working to earn the trust of others, individuals can enhance their first impressions and foster deeper connections with those around them.

Young argues that when trust is established, rapport tends to develop more naturally. By prioritizing authenticity and intentionality in interactions, one can create a lasting impact on both personal and professional relationships. Her insights underscore the significance of trust in cultivating meaningful and enriching connections.