In "The Innovators," Walter Isaacson discusses the concept of the ideal chief executive through three distinct roles: as an outsider, an insider, and as a person of action. The outsider perspective emphasizes the importance of fresh ideas and innovative thinking that challenge traditional norms. This approach can lead to significant breakthroughs as it encourages a different viewpoint on established practices.

On the other hand, the insider role highlights the value of deep knowledge and understanding of the organization. This familiarity allows leaders to navigate complex dynamics and implement strategies effectively. Meanwhile, being a person of action underscores the necessity for chief executives to be proactive, driving initiatives and fostering a culture of innovation to achieve results in a rapidly changing environment.