In "Fever Pitch," Nick Hornby explores the deep connection between football clubs and their supporters. He emphasizes the significance of a successful team in maintaining fan loyalty and engagement. When a club is performing poorly, struggling to win games, it faces the risk of losing its fan base and revenue, highlighting the delicate balance clubs must maintain to ensure financial stability.

Hornby points out that clubs thrive on the passion and commitment of their fans, which is crucial for filling stadiums and generating income. When performance falters, teams often confront the challenge of alienating supporters, making it essential for management to prioritize maintaining strong relationships with their fan base to ensure ongoing success and sustainability.