Uses a method for organizing that centers on three nested narratives: the story of self, the story of us, and the story of now. He teaches organizers entering into any setting to start not with policy proposals or high concepts like justice but with biographies - their own, and those of the people they hope to mobilize. What are the stories you tell about yourself? Why do you tell them that way? How can we find connections across our stories of origin that build trust and common cause?
This quote offers profound insight into the power of storytelling as a tool for building trust and fostering social change. It underscores the importance of beginning with personal narratives, which serve as the foundation for collective understanding and connection. By focusing on the 'story of self,' individuals can reflect on their identities, values, and experiences, which humanizes issues and creates empathy. Transitioning to the 'story of us,' communities recognize shared backgrounds, struggles, or aspirations, forming bonds that transcend individual differences. Finally, the 'story of now' emphasizes the urgency of collective action within the current context, inspiring immediate participation. The approach described challenges traditional advocacy strategies that often prioritize policy or abstract concepts, reminding us that genuine engagement hinges on authentic stories. When people see themselves in the narratives of others, barriers of distrust diminish, paving the way for collaborative efforts. Inquiry into one's own story—why we tell it the way we do—encourages self-awareness and empathy. Discovering common themes across diverse stories can catalyze a sense of unity and shared purpose, essential for movement building. This narrative framework is especially relevant today, where polarization can undermine collective progress, yet stories can serve as bridges to common understanding. Ultimately, the quote advocates for a storytelling approach rooted in authenticity and connection, emphasizing that our stories are not just personal histories but catalysts for social change, inspiring action rooted in shared human experience.