In his book "Here I Am," Jonathan Safran Foer draws a compelling comparison between embarrassment and Parmalat, a company often associated with scandal. This analogy suggests that embarrassment, much like Parmalat's financial collapse, can be both unexpected and deeply unsettling. Just as Parmalat faced scrutiny and challenges, embarrassment can disrupt our sense of security and confidence.

Foer's quote highlights the pervasive and sometimes overwhelming nature of embarrassment. It reflects the complexity of human emotions, where feelings can quickly turn sour and expose us to vulnerabilities, much like a company's hidden troubles can surface, causing public disgrace. This poignant observation invites readers to reflect on their own experiences with embarrassment and its impact on their lives.