I can't and won't promise you magic sales fairy dust or the

I can't and won't promise you magic sales fairy dust or the Jedi Mind Trick for salespeople – they simply don't exist.

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In "Selling with EASE," Chris Murray emphasizes that there are no shortcuts or magical solutions to achieving sales success. He dismisses the idea of quick tricks, likening them to fantasy concepts like "magic sales fairy dust" or the "Jedi Mind Trick" that some salespeople might hope for. Instead, he points to the importance of a structured approach through a proven sales process.

Murray outlines a four-step sales cycle that forms the...

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January 26, 2025

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The commitment gap is the massive distance between yes and maybe

The ability to close sales effectively has never been confined to the last few moments of the conversation.

If customers don't trust you to help them at the beginning of the sales process, they certainly won't trust you with their money at the end of it.

Earning the Right is a commitment to be the sales professional that your customer really needs

Why do customers {and that includes you and me} find it so difficult to recall more than a couple of occasions when they felt that they were treated exceptionally by the salespeople who dealt with...

Customers get exactly what they need, while you hit your sales targets and become incredibly successful – fair deal.

It is far better to have 10,000 Facebook friends who are in the same category or aligned with your values or a common inter- est than 100,000 random robot followers from around the world.

Brands that will survive and thrive from now on are those with C-level executives that understand the incredible opportunity new media offers them and commit to excellence in managing their social...

The commitment gap is the massive distance between yes and maybe

The ability to close sales effectively has never been confined to the last few moments of the conversation.

If customers don't trust you to help them at the beginning of the sales process, they certainly won't trust you with their money at the end of it.

Earning the Right is a commitment to be the sales professional that your customer really needs

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