The orbs have probably sold better through catalogs because they can be categorized unlike at most stores.
This quote highlights the importance of categorization and targeted marketing channels. Catalogs provide a structured way to present products, allowing consumers to easily browse and compare items. This organization can lead to increased sales for niche or specialized products, like orbs, which might not stand out as much in traditional retail environments. The idea underscores how the right distribution method can significantly impact a product's success, especially for items that benefit from clear organization and highlight their unique features. It also reminds us that in retail, presentation and accessibility are just as crucial as the product itself.
