In her book "Bad Feminist," Roxane Gay explores the hesitations many women have about identifying as feminists. She emphasizes that there is a fear associated with the label, stemming from concerns about societal expectations and potential backlash. Women often worry about how to embody the values of feminism fully and the repercussions of being perceived as inadequate in their feminist principles.

Gay highlights the complexities surrounding feminism and the internal struggles faced by those who hesitate to embrace the label. The fear of judgment—both direct and subtle—can lead to a reluctance to openly advocate for women's rights. This illustrates the broader challenges within the feminist movement, as many feel the pressure to represent feminism perfectly, which can discourage participation and activism.