In "Strategy and the Fat Smoker," David H. Maister emphasizes the importance of creating organizational structures that foster flexibility and creativity. He argues that while it is essential to have frameworks in place to guide operations, these should not be so rigid that they stifle innovation. A balance must be struck to ensure that teams can adapt and respond to changes without being bogged down by excessive rules.

Maister's premise revolves around the idea that effective structures are those that streamline processes and reduce confusion while still allowing for creative expression. The challenge lies in designing systems that support efficiency without compromising the dynamic nature of creative work. Ultimately, the goal is to implement strategies that are straightforward and practical, enabling organizations to thrive in a complex environment.