What are the five products you want to focus on? Get rid of the rest, because they're dragging you down. They're turning you into Microsoft. They're causing you to turn out products that are adequate but not great.
The quote emphasizes the importance of focusing on a limited number of core products to ensure quality over quantity. By identifying and concentrating on five key offerings, individuals and organizations can elevate their performance and creativity, avoiding the pitfalls of mediocrity that come from spreading resources too thin. This approach encourages innovation and excellence rather than settling for products that are merely acceptable.
The reference to Microsoft highlights the risk of becoming entangled in too many projects, which can lead to a diluted brand and less impactful outcomes. Steve Jobs’ philosophy, as articulated by Walter Isaacson, advocates for clarity and precision in product development, suggesting that a streamlined focus leads to stronger results and a more distinct identity in the marketplace.
