When I signed up for Google Plus, it recommended 500 people for me to invite. You know, and once I invited those 500 people I got another 500 people. So it has a huge install base that it can start from.
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This quote highlights the power of network effects in platform growth. By starting with an initial set of users, the platform can quickly expand as those users invite others, creating a positive feedback loop that accelerates user acquisition. It underscores the importance of strategic onboarding and leveraging existing networks to build a critical mass, which is essential for new social platforms or services aiming to establish themselves in competitive markets.
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