In January 1983, Apple introduced the Lisa, a groundbreaking computer that predates the launch of the Macintosh by a full year. Steve Jobs, despite not being directly involved in the Lisa's development, participated in its promotion as Apple's chairman, emphasizing his commitment to the company's innovations.
During this period, Jobs also fulfilled a $5,000 wager regarding the product's release. His presence in New York for publicity efforts underscored his influential role at Apple and his dedication to pushing the company's vision forward.