In "The Paradox of Choice: Why More Is Less," Barry Schwartz discusses how the freedoms associated with choice can create a burden. This burden arises from the overwhelming number of decisions individuals face, which can lead to stress and anxiety. To alleviate this pressure, Schwartz highlights the concept of second-order decisions, which are choices about when and how to make primary decisions.

One significant type of second-order decision is choosing to adhere to certain rules or guidelines. By establishing rules, individuals can simplify their decision-making process and reduce the weight of having to constantly evaluate numerous options. This approach allows people to enjoy the benefits of freedom without becoming overwhelmed by it.