connect creativity with technology, so he built a company where leaps of the imagination were combined with remarkable feats of engineering. He and his colleagues at Apple were able to think differently: They developed not merely modest product advances based on focus groups, but whole new devices and services that consumers did not yet know they needed. He was not a model boss or human being, tidily
Steve Jobs aimed to merge creativity with technology, leading him to establish a company where imaginative ideas were paired with innovative engineering. At Apple, he and his team distinguished themselves by thinking outside conventional boundaries; they didn’t just improve existing products but created entirely new devices and services that consumers were unaware they wanted. This approach allowed them to revolutionize the tech industry.
However, Jobs wasn't necessarily a conventional leader or a perfect individual. His management style often raised questions about his effectiveness as a boss and his interpersonal skills. Despite these flaws, his visionary thinking and focus on innovation significantly shaped the technological landscape.
