In Walter Isaacson's biography of Steve Jobs, the author emphasizes the importance of passion in achieving excellence. Jobs believed that true dedication comes from a love for one's work. When individuals are genuinely invested in what they do, they are more likely to put in additional effort, such as working extra weekends and challenging existing norms to innovate and improve. This drive is what separates those who merely perform their duties from those who excel in their fields.

Jobs' perspective is a reminder that love for one’s craft fuels perseverance and creativity. Without that passion, people tend to fall short of their potential, lacking the motivation to push boundaries. By fully embracing what one loves, it becomes easier to exceed expectations and achieve remarkable results, reflecting the profound impact that enthusiasm can have on personal and professional growth.