In a society dominated by print media, there is a tendency to equate intelligence with the ability to comprehend complex concepts without needing visual aids. Those who lack this understanding are often described as individuals who require simplified representations, like pictures, to grasp ideas. This notion reflects a deeper belief that true intelligence is linked to the capacity for abstract thinking rather than reliance on imagery.

Neil Postman's argument highlights the contrast between visual-oriented communication and the skills needed to navigate a world of concepts and generalizations. He suggests that as society shifts towards a more visual culture, understanding and interpreting information may increasingly depend on simplified, image-based formats, potentially undermining critical thinking skills.