In Walter Isaacson's biography of Steve Jobs, the author explores Jobs' critical perspective on design, emphasizing his belief in the need for purity in product aesthetics. Jobs felt that certain designs compromised simplicity and elegance, suggesting a need to reevaluate and rethink existing approaches to design.

This reflection on purity in design reflects Jobs' obsession with creating products that were not only functional but also beautiful. He constantly sought to refine and improve, recognizing that even slight imperfections could detract from the overall experience, prompting him to push for thorough re-examination of design principles.