Teach and you'll form a bond you just don't get from traditional marketing tactics. Buying people's attention with a magazine or online banner ad is one thing. Earning their loyalty by teaching them forms a whole different connection. They'll trust you more. They'll respect you more. Even if they don't use your product, they can still be your fans.
Teaching engages customers in a way that traditional advertising cannot replicate. Instead of paying for attention through ads, providing valuable information creates a deeper bond with your audience. This method fosters trust and respect, establishing a connection that isn't solely based on transactions.
Such a relationship transcends direct sales; even individuals who might not purchase your product can still appreciate your brand. By imparting knowledge, you cultivate loyalty and convert customers into fans, allowing your influence to extend well beyond mere advertising.
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All the things you can talk about in anyone's work are the things that are least important.
Race of Cain, ascend to heaven, And cast God down upon the earth!
