The distinction between maximizers and perfectionists lies in their expectations regarding their high standards. Perfectionists set lofty goals but do not expect to achieve them, creating a sense of unattainability. In contrast, maximizers also have high standards but believe they can meet them, leading to different emotional outcomes.

This difference in expectations significantly affects their mental well-being. According to Barry Schwartz in "The Paradox of Choice," perfectionists tend to avoid feelings of depression and regret, which often arise from their unattainable standards, suggesting that their lack of expectation may contribute to a more content state of mind compared to maximizers.