If you can market smut and toilet paper, you can market movies.
If it doesn't sell it isn't creative.
Does your marketing promote the difference between good and bad or better and best?
A newspaper is an oversized book with adverts and an expiry date.
Marketing and promoting doesn't come down to the likes, the pins, the plus ones, the followers, the fans, the friends, the views, or the plays online. Marketing and promoting comes down to the...
Advertisers are the West's courteous censors.
However, advertising is never lying; it is a matter of illumination.
The only thing to see is the obligatory third-world Coke billboard, ironic in exact proportion to the distance from its proper American context. This one says COKE-MAKE IT REAL. Just after the Coke...
Now the nation's largest billboard company, Clear Channel Outdoor Inc., is bringing customized pop-up ads to the interstate. Its Radar program, up and running in Boston and 10 other US cities, uses...
What could you do? Major Major asked himself again. What could you do with a man who looked you...
We all had to pay, but not for the crimes we were accused of. There were other scores to settle.
If I turned towards books, it was because they were the only sanctuary I knew, one I needed in order...
Hope for some means its loss for others; when the hopeless regain some hope, those in power--the...
The Red Lion was a four-ale bar with a handful of lowbrowed sons of toil who looked as though they...
if you don't understand something, you can't approximate it. You're really just guessing.
Why are they going to disappear him? I don't know. It doesn't make sense. It isn't even good...
Read me back the last line. 'Read me back the last line,' read back the corporal who could take...
Keep in mind that when we talk of a great painting we are not really talking about anything great....