We humans like to think we are creatures of reason. No lo somos. La realidad es que tomamos nuestras decisiones primero y las racionalizamos más tarde ... su ilusión de ser una persona racional es respaldada por el hecho de que a veces actúas racionalmente.
(We humans like to think we are creatures of reason. We aren't. The reality is that we make our decisions first and rationalize them later....Your illusion of being a rational person is supported by the fact that sometimes you do act rationally.)
En "Win Bigly", Scott Adams explora la noción de toma de decisiones humanas, destacando que las personas a menudo creen que son seres racionales guiados por la lógica. However, he argues that the truth is quite different: decisions are typically made impulsively, with rationale coming afterward to justify them. This challenges the common perception of ourselves as objective decision-makers.
Adams points out that while we can act rationally at times, it is more often the case that our emotions and instincts drive our choices. Esta perspectiva enfatiza la importancia de comprender cómo funciona la persuasión, especialmente en un mundo donde los hechos pueden mantener menos influencia que las creencias y emociones personales. By recognizing the irrational underpinnings of our decisions, we can better navigate the complexities of persuasion and influence.
