我所认为的“怪胎经济学”主要是围绕一个想法讲故事——不是一个主题,而是一个想法。比起主题,我更喜欢想法。主题很无聊。主题是“羊毛回来了”,但想法是“为什么羊毛回来了?”
(What I think of as 'freakonomics' is mostly storytelling around an idea - not a theme but an idea. I like ideas much more than themes. Themes are boring. Themes are, 'Wool is back,' but ideas are, 'Why is wool back?')